Entries Categorized as 'social media'

Has Facebook peaked? The decentralization of social networking.

March 10, 2009

At a quick glance, the future appears very bright for social networking website Facebook.com.  Facebook has doubled its US audience in the last year and, according to Quantcast, Facebook is now the #6 most visited website, and gaining, on #5, YouTube.  
However, without even addressing the issue of how Facebook doesn’t really generate significant revenue relative […]

Twitter: Free Promotional Tool With Many Uses

February 19, 2009

There’s a new love in my life. It’s called Twitter. Before you dismiss this phenomenon as a “me too” social networking site, think again.
The professional possibilities are limitless. Unlike MySpace and Facebook, which are primarily used for sharing photos of drunken Saturday nights and reconnecting with your best friend from junior high, Twitter is perfect […]

Still Trying to Sell Your Clients on the Benefits of Social Media? Don’t Fret, You’re Not Alone.

February 18, 2009

As PR practitioners it’s our job to stay ahead of trends and technologies on behalf of our clients. To that end, we strategically incorporated blogger relations into the PR mix, we researched and helped implement CEO blogs, we started our own blogs to practice what we preach, we joined LinkedIn and Facebook and built up […]

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