Check out the new ad campaign that Wheat Thins launched in June. As a part of their “The Crunch is Calling” campaign, Wheat Thins has been tracking Twitter and rewarding people with surprising treats for mentioning the brand in a tweet.
For example consumer Tabitha Hancock, tweeted, “AAAHHHH Im outta wheat thins…Mi life is officially over!”
According […]
Entries Categorized as 'social media'
“The Crunch is Calling” – Or Pulling Up in Your Driveway
July 12, 2010
Last Minute Tips for Getting Recognized in the Eighth Annual American Business Awards
April 15, 2010
Contact: Allison Berger, Allison@mediashoppr.com
Mediashop PR, (212)-867-8778 x223
New York, NY - April 15, 2010- The final entry deadline for the Eighth Annual American Business Awards is just two weeks away, and while the competition is on track to attract a record number of entries, several categories and a new Facebook application present special opportunities for aspiring […]
Pizza Hut Will Hire Intern to Twitter
April 27, 2009
Pizza Hut’s decision to hire an intern to focus on social media, including Twitter, seems to de-value the seriousness of other companies’ social media efforts. Moreover, the chain is taking an extraordinary risk by allowing an intern to become its company spokesperson.
The Yum! Brands Inc.-owned chain has christened this full-time, paid position the “twintern.” Responsibilities […]
Investigating the Internet
April 23, 2009
As a former Boston resident, avid Craigslist user….and human, I find the news of the Craigslist killer to be pretty frightening. When the news first broke, we imagined the alleged suspect would probably be some sort of deranged psychopath, yet were more horrified to find out he could easily have been any of our peers […]
Introducing: The PR Twintern!
April 23, 2009
I think it’s pretty safe to say that if you still do not know what Twitter is that you are living under a rock. In recent months, Twitter (a micro-blogging platform that challenges users to think in 140 characters or less) has become an overnight sensation. Today, you can’t turn on the TV, […]