Pizza Hut’s decision to hire an intern to focus on social media, including Twitter, seems to de-value the seriousness of other companies’ social media efforts. Moreover, the chain is taking an extraordinary risk by allowing an intern to become its company spokesperson.
The Yum! Brands Inc.-owned chain has christened this full-time, paid position the “twintern.” Responsibilities […]
Entries Categorized as 'social media'
Pizza Hut Will Hire Intern to Twitter
April 27, 2009
Investigating the Internet
April 23, 2009
As a former Boston resident, avid Craigslist user….and human, I find the news of the Craigslist killer to be pretty frightening. When the news first broke, we imagined the alleged suspect would probably be some sort of deranged psychopath, yet were more horrified to find out he could easily have been any of our peers […]
Introducing: The PR Twintern!
April 23, 2009
I think it’s pretty safe to say that if you still do not know what Twitter is that you are living under a rock. In recent months, Twitter (a micro-blogging platform that challenges users to think in 140 characters or less) has become an overnight sensation. Today, you can’t turn on the TV, […]
Social Media: Friend or Foe?
April 16, 2009
It feels as though every day we are inundated with information and news about social media and how we should be utilizing its tools. Sites such as Facebook, Twitter, YouTube, and LinkedIn have become recent phenomenon’s seemingly taking over our lives. However, as one popular pizza chain and two of its employees quickly […]
Face Time for Facebook
April 10, 2009
As I sit here scanning the day’s headlines, an IM pops up from a former colleague…“Well, I’m overwhelmed with social media,” she says.
Personally, I’m overwhelmed with news about social media this week.
While it isn’t exactly news, yesterday’s Tyra Banks show was almost completely dedicated to Facebook. Tyra and her audience came up with the “dos […]