Entries Categorized as 'pr in practice'

Celebrating Something Good (For A Change)

November 12, 2009

Nov. 12, 2009 - As unemployment insurance claims by newly discharged veterans are increasing and troop levels in Afghanistan are under the microscope, Pres. Obama signed an executive order to encourage the employment of U.S. military veterans by the federal government. In honor of Veterans Day yesterday, the announcement about the new initiative was pitch […]

American Eagle Gives Customers Taste of Fame

November 5, 2009

Nov. 5, 2009 - Where Howard Johnsons once served up fried clam strips and hot coffee, apparel chain American Eagle Outfitters, Inc. is opening its 25,000 square foot flagship store in New York’s Times Square on Nov. 19. The timing is perfect - one week before Macy’s Thanksgiving Day parade and the kick-off of the […]

Barbara Corcoran: Starting Out as a Nobody in a Somebody Town

October 2, 2009

Last week, Mediashop hosted a Forbes Video shoot at our office for our friends at Red Real Estate and the Barbara Corcoran.  It was a thrill to meet Barbara (she said we could call her that - and yes, Barbara - we’ve rearranged our office as you suggested!).
America’s Most Promising Companies is a new Forbes.com […]

Public Relations Strategies: Knowing Your Audience

September 3, 2009

From our friends at PublicRelationsBlogger.com, here is a post today about public relations strategies and your audience by Ashley Wirthlin:
Your ‘audience’ as a PR professional may be larger than you think. It refers to the press contacts and media vehicles your consumers and potential consumers (target audience) use, see, read, or visit. Knowing who to […]

PRSA Calls Flacks Out for PR Malpractice

August 31, 2009

Aug. 31, 2009 - The Public Relations Society of America (PRSA) has reprimanded the industry for a recent uptick in so-called public relations malpractice. “While each tactic varies in method and medium, PRSA states categorically that misrepresenting the nature of editorial content or intentionally failing to clearly reveal the source of message contents is unethical,” […]

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