After seeing some major traffic coming from iPhones, Target has created an application that makes it easy for consumers to visit their site.
Although it wasn’t originally intended to be a marketing concept, this Brandweek article discusses Target’s new iPhone application, which is a great example of unintentional internet marketing gone right (at least for Target, […]
Entries Categorized as 'marketing'
Target Aims for iPhone
December 4, 2008
Comfort Food Bringing Comfort to Chicago Bus Shelters
December 2, 2008
While I freeze my toes off at my bus stop in the Bronx, some lucky Chicagoans will be quite toasty during their commute.
Beginning today, ten bus shelters in Chi-Town will blast heated air through the end of this month as part of an “experimental advertising” campaign by the Stove Top brand of stuffing, a product […]
Balm for Nervous Buyers
November 17, 2008
As consumers (and as told by the news media), we’ve been bracing for the downfall of the real estate market for two years. I believe it is part media-driven hysteria and part cold hard facts - what started with fears of the bubble bursting has now resulted in the demise of multiple banks, a credit […]