While I freeze my toes off at my bus stop in the Bronx, some lucky Chicagoans will be quite toasty during their commute.
Beginning today, ten bus shelters in Chi-Town will blast heated air through the end of this month as part of an “experimental advertising” campaign by the Stove Top brand of stuffing, a product […]
Entries Categorized as 'Advertising'
Comfort Food Bringing Comfort to Chicago Bus Shelters
December 2, 2008
Targeting Consumers with a Smaller Budget
November 26, 2008
I don’t know how much more I can hear about the economic crisis and the affect it’s having on consumers and marketers especially during the holiday season. What strikes me the most are the creative ways that marketers are reaching out to consumers without focusing too much on the “spending” factor. Both consumers and marketers […]
Motrin Giving Moms a Headache
November 21, 2008
Angry moms are taking charge against a new controversial ad produced by Motrin.
The ad confronts issues that moms may encounter when carrying their kids in a baby-sling across the chest. Their ad has sayings like “wearing your baby seems to be in fashion;” “these things put a ton of strain on your back, your neck, […]