Entries Categorized as 'Advertising'

Public Outrage Builds Against Retouched Ads

December 17, 2009

Dec. 17, 2009 - The U.K.’s Advertising Standards Authority has criticized the retouching of a Procter & Gamble ad featuring British model Twiggy. The Guardian claims there were more than 700 complaints against the image - which may have been encouraged by Member of Parliament Jo Swinson who is campaigning against the digital alteration of […]

Christian Group Draws Attention to Gap Inc.’s Holiday Promotions

November 16, 2009

Nov. 16, 2009 -The latest example of the Streisand effect comes from the American Family Association (AFA), which is urging a boycott of the Gap, Old Navy, and Banana Republic because it supposedly censors the word “Christmas” from its holiday advertisements. The Streisand effect is when an attempt to censor or remove a piece of […]

Tide Turns Against Bottled Water

August 13, 2009

Aug. 13, 2009 - Bottled water is finally falling out of fashion - a fact that owes more to the recession than reproachful environmental ad campaigns. For more than 20 years - since the aerobics craze of the 1980s - it’s been cool to tote disposable containers everywhere. Now there’s a dramatic shift underway that […]

Have It Your Way

July 22, 2009

The saying “have it your way”  just became true for Burger King consumers. On July 21, 2009 Burger King re-launched their corporate website BK.com.  Bk.com  allows consumers to seek nutritional information, order the Whopper inspired fragrance “Flame,” create your own t-shirt, play various games, send an “angry gram” that allows one to send a talking whopper […]

Watch out Mister Softee!

July 22, 2009

The other day I was walking down the street near Mediashop’s office when I noticed a brightly colored truck parked across the way.  It looked just like this one posted on the Staten Island North Shore Blog.  At first I did not believe my eyes.  Was Time Warner really selling ice cream? According to this article […]

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