Entries from August 2009

Beacon Towers Announces over 50% of Units Under Contract

August 31, 2009

FOR IMMEDIATE RELEASE
BEACON TOWERS ANNOUNCES OVER 50% OF UNITS UNDER CONTRACT
Buyers Take Advantage of Affordable Prices at Harlem Co-op Development;
Developers Reduce Maintenance
New York, NY- August 31, 2009 - Beacon Towers today announced that 52 percent of its units are now under contract for purchase at the new cooperative development in Central Harlem. With a growing […]

PRSA Calls Flacks Out for PR Malpractice

August 31, 2009

Aug. 31, 2009 - The Public Relations Society of America (PRSA) has reprimanded the industry for a recent uptick in so-called public relations malpractice. “While each tactic varies in method and medium, PRSA states categorically that misrepresenting the nature of editorial content or intentionally failing to clearly reveal the source of message contents is unethical,” […]

Mediashop Announces New Client: Hispanic Scholarship Fund

August 28, 2009

We are pleased to announce the addition of a new client to our roster - The Hispanic Scholarship Fund’s 2009 Alumni Hall of Fame Gala, taking place on September 30 in New York City.  “Today’s” co-host and national correspondent Natalie Morales will serve as the emcee.
 
The Hispanic Scholarship Fund (HSF) is the nation’s preeminent organization […]

ProfNets of the Week

August 28, 2009

It’s time again to take a look at some of the strange and interesting queries from ProfNet, a service that sends us journalist queries and calls for sources dozens of times throughout the day. Enjoy!
VETERINARY: Why Cats Chase Their Tails — Discovery Girls
I am seeking a veterinarian or other cat expert who can check my […]

Recession Leads to Improvements in Marketing

August 27, 2009

Aug. 27, 2009 - The recession has taken a dramatic toll on PR and advertising agencies but Freddie Laker, director of digital strategy at business technology consulting firm Sapient, says it’s also fostering positive changes. He enumerates three new marketing tactics which will also impact PR: More creative branding tools; different customer outreach strategies; and […]

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