Apparently and unfortunately, even “The Greatest 2 Minutes in Sports” is not recession-proof. This year’s Kentucky Derby is set to take place on Saturday but with fewer sponsors. Bill Mudd, CFO of Churchill Downs has said that corporate demand for tickets and sponsorships at this year’s race are way down.”We have seen some softness in […]
Advertisers Tighten the Reigns on Derby
April 30, 2009
Being Green Isn’t Good Enough
April 30, 2009
A new poll shows that consumers may not be as inclined to buy green products in a recession as they had been before. “Pollsters Populus surveyed 1,999 adults to gauge how environmental concerns had shifted since the onset of the recession. They found 81 per cent of respondents paid more attention to cost/value than to […]
