As the Federal Deposit Insurance Corp. (FDIC) continues to take over insolvent banks across the U.S., some PR savvy financial institutions are trumpeting their fiscal health. BB&T Corp. of Winston-Salem, N.C. is working to convince customers that it’s still going strong.BB&T (whose Web site proclaims it to be “Reliable. Dependable. Trusted Since 1872.”) is apparently […]
Stable Banks Tout Their Fiscal Health
March 9, 2009
How to Say No to Another Drink
March 9, 2009
Does this economy lead to excessive drinking? Do consumers know when to say “no” to another drink? These are the questions that Absolut Vodka is focusing on for their new campaign. Instead of sounding preachy and demanding by saying, ‘No, you shouldn’t do this’ or ‘No, you shouldn’t do that,’ they want to give people […]