Entries from January 2009

Mediashop Clients in the News

January 30, 2009

It’s been a busy month at Mediashop and our clients are making news from coast to coast.  Here are a few recent articles we’ve placed that are particularly interesting about some of our clients:
Purely Enterprises: Knoxville News Sentinel, “Turning green: Local firm makes mark with environmentally friendly goods”
Halstead Property Development Marketing: New York 1 News, […]

1 Year Upgrade Doesn’t Cut it

January 30, 2009

Flash back to a week ago: Headlines across the country and especially NYC were ablaze with news of the US airways flight 1549 that miraculously landed in the Hudson River. Henry Sullenberger became affectionately known as “Sully”, he was invited to the inauguration and praised with the title of hero. On the evening news, that […]

A Plea to CEOs: Respect Your Flacks

January 29, 2009

I’m curious about Merrill Lynch’s corporate structure. Surely there’s someone within the executive management team who represents corporate communications. Did this person advise John Thain that redecorating his office - and spending absurd sums on an area rug, a garbage can, an antique commode, and other non-essential items - would be a public relations nightmare?
No, […]

Trailers for Books

January 29, 2009

Book publicity does wonders for an author - creating a buzz about a book before it hits the shelves.  But consumers now have another avenue to explore before actually shelling out their hard-earned cash to purchase a new book before it winds up on The New York Times Best Seller list.  
Publishers are now releasing […]

Public Relations: A Right or A Privilege?

January 26, 2009

All Americans have the right to legal representation. But do we have the right to public relations representation? Or - more to the point - do the unpopular, the maligned, the ostracized have a right to PR?
Illinois Gov. Rod Blagojevich has hired a PR firm to “coordinate media interviews…that are outside the scope of his […]

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