A few weeks ago the shuttle between Grand Central and Times Square changed its look again, the outside wrapped in a giant advertisement for Google, the inside plastered with Google maps directing pedestrians to various locations across the city.I noticed the maps myself and thought “cute idea” but didn’t pay much attention beyond that.  Well, […]

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Blogs and other social media outlets have created a new channel for client coverage - and it’s changing how the public relations industry works in some ways; in others, not so much. 
This blog entry, “Social media will not kill PR, but it does expose industry weakness” on ZDNET from last week is a very interesting […]

Posted in PR 101, media, public relations in the news No Comments »