Brainy Brands in Unexpected Places

October 3, 2008

We all know that while the economy is in a slump, advertisers have to work extra hard to get your money.  And a couple of magazines are beginning some very innovative and unexpected ad campaigns as a result. 
I think The New York Times’ Stuart Elliot has it right with Brainy Brand Names Where They’re Least […]

Profnets of the Week

October 3, 2008

It’s time again to take a look at some of the strange and interesting queries from Profnet, a service that sends us journalist queries and calls for sources dozens of times throughout the day. Enjoy!
If it was up to my father, the only appropriate answer here would be ketchup.
FOOD/TODAY: Condiments for Food — Hoy Newspaper
I […]

Nationwide obesity epidemic? Energy and gas crisis? So what.

October 3, 2008

I’ve noticed a troubling new advertising trend recently.  It’s a bold move by marketers who know that Americans  aren’t stupid - we know high fructose corn syrup is bad, we see gas prices going up and are worried about it - but corporations need these Americans to buy their products anyway.  So they address the […]

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