Entries from August 2008

It’s time again to take a look at some of the strange/interesting/culturally spot-on stories being written about this week - thanks to Profnet, a service that sends us journalist queries and calls for sources dozens of times throughout the day. Enjoy!
Good question!
FITNESS: Why Can’t Tall People Excel in Gymnastics? — Freelancer
Why can’t tall people excel […]

Posted in Profnet, culture No Comments »

According to this article in today’s Wall Street Journal, some college and university quads might look a little more like shopping malls as students return to campuses across the country this fall. In order to build brand loyalty, several retailers will be setting up “pop up” stores on campus to sell directly to students.  Some […]

Posted in business operations, marketing 1 Comment »

From Blackberry thumb to phantom cell phone vibrations, it’s amazing any of us function as normal humans with all of the “technology” that plagues us. 
But this story in the style section of the New York Times delves into some of the serious delusions being felt by psychiatric patients that’s fueled by all of the reality television we’re exposed […]

Posted in culture 1 Comment »

From a friend of mine who wishes to remain anonymous, here’s an inside look at what’s going on right now at the press office of the Democratic National Convention in Denver:
Usually the fight for political press is something of a street fight. You hustle around trying to get cameras to you on issues, call assignment […]

Posted in Campaign '08, PR 101 No Comments »

More green products are making their way into retail shops. The Body Shop, known for being environmentally friendly, is working on rebranding itself to bring more attention to the company and its green products.
According to this article in BrandWeek, a new campaign entitled “Nature’s Way to Beautiful” will be running in print, online and in-store. […]

Posted in branding No Comments »