PR Industry Scandal: The Flak about Flacks?

June 2, 2008

I can’t believe I missed this earlier today.  So, Scott McClellan’s book, which is drawing so much attention, has also brought up the ever-popular subject of the liars that we in the public relations profession are. 
As with any stereotype, it’s usually made by people who are unfamiliar with the industry, because usually they are referring to celebrity […]

“I see live consumers…”

June 2, 2008

In the spirit of M. Night Shyamalan, who has a story today in the New York Times about his marketing choices for past films tagged to new film “The Happening” which is being marketed as his first R-rated film - which I take to mean it’s actually going to be scary and graphic instead of […]

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